Innovation is at the heart of Prysmian’s growth strategy. New Product Introductions (NPI) play a key role in enhancing performance, creating value, and gaining a competitive edge.
To support this, Prysmian uses Sopheon Accolade®, its global innovation platform, acting as the Single Source of Truth for product development. It enables smarter resource allocation, strategic planning, and seamless collaboration across R&D, Operations, Sales, and Quality.
Prysmian continues to strengthen its leadership in technology and innovation, delivering outstanding results through a robust pipeline of advanced products and solutions. In 2025, the Group achieved its highest ever New Products & Solutions Vitality (NPSV), confirming innovation as a key driver of sustainable growth and long term value creation.
New Products & Solutions Vitality (NPSV) measures the share of sales generated by newly developed products and solutions as a percentage of total turnover, tracked over a three year period from the first commercial order.
Notably, in 2025, Prysmian reached an NPSV of 28.3%, up from 23.9% in 2024, reflecting the increasing impact of innovation across the Group’s portfolio. All Business Units contributed to this performance, with particularly strong vitality levels in Transmission and Digital Solutions, demonstrating Prysmian’s ability to scale innovation globally and across diverse end markets.
Beyond overall growth, the NPSV breakdown by category highlights a clear shift towards higher value innovation. Over recent years, the share of projects classified as “Innovation” (i.e. solutions genuinely new to the global market) has increased significantly. By way of reference, innovation projects accounted for 4.4% in 2023, rising to 6.3% in 2024 and reaching 12.0% in 2025. This trend confirms Prysmian’s growing focus on breakthrough technologies, capable of shaping new market standards rather than simply extending existing ones.
Together, these results underline the strength of Prysmian’s innovation model, combining advanced R&D, industrial excellence and close customer collaboration to deliver scalable, future ready solutions.
| Prysmian | Total net sales result (K€) | NP net sales (K€) | % Vitality |
|---|---|---|---|
| Group result | 11,156,225 | 2,720,612 | 24,4 |
